Photography by Abby Glenn Photography

Full Potential Consulting/Coaching

My passion is to help you get in touch with god's purpose!

I believe in teaching you how to clean up your mind, body and soul up so that you can enjoy what you do for a living and therefore your life!  

Valerie created Full Potential in order to help people find ways to integrate their professional and personal life by tuning in to their spiritual purpose.  She is able to do this by providing guidance in tuning into yourself, eating well, moving, resting, praying, planning, thinking, soul searching and playing.  

Valerie is a trained Industrial/Organizational Professional with a Master's degree in Educational Psychology.  She has been working professionally with governments, school districts and small businesses and individual clients for over 20 years in Texas, California, Wisconsin and Illinois.  She specializes in maximizing employee and organizational potential through customer service, talent management, coaching, assessment, selection, training, organizational development, performance, motivation and work-life integration. 

In order to successfully transition into the digital revolution we are in, Valerie has had to figure out new ways to motivate, communicate and develop effective relationships with people with electronics.  The past six years, her training has concentrated on helping people achieve their goals by using social media and digital marketing through the use of blogs, pictures, infographics, podcasts and video.

Valerie can help you find your calling and then help you develop your best self, while simultaneously teaching you on how to implement these strategies into your life permenantly.

The ultimate goal is to teach you ways of making your mind and body run smoothly so that you can tune into your soul and enjoy your life and work more.

My unique and extensive background and education in industrial/organizational psychology, communication studies and marketing enable me to TEACH YOU to create products and provide services to help you generate revenue for your business and lead a more balanced work/play life.
— Valerie Zapien, M.Ed.

My Skills

Why you should hire me?  Hopefully, someone you know and trust referred you to me, but if not, I am thrilled that my business came up in your search.  I must be doing something correctly.  Hint, hint!

Next comes the sales pitch.  I am going to attempt to persuade you that I am the type of person you would want on your team.

I'm healthy, hard working and honest.  I'm educated, experienced and driven.  In fact, people often refer to me as the energizer bunny.  My husband used to call me a workaholic, but I've been working on that!  Regardless, these qualities make for an excellent consultant/coach.  I am someone you can always count on.  If I do not know the answer, or how to do it--I find someone who does.  I always seek the highest quality, at the lowest expense.  I am always measuring return on investment psychometrically.

I know what excellent customer service means and how to train your team to use it. I excel at motivating teams and putting them to action, based on strengths.   I love building community.  According to all of the popular personality tests, I am a natural leader and educator.  Most importantly, I am mindful about practicing what I preach!

My Values

This quote is hanging in my office.  "While we try to teach our children all about life, our children teach us what life is all about."--Angela Schwindt.  It's there to remind me to play.  I had a very serious childhood.  My tweens, on the other hand, are required to work hard AND play hard.  Their sweet, innocent actions and words remind me to have more fun almost every day. 

It took me until almost 40 years of age to create a lifestyle where I love my career, and regularly spend quality time with my husband and children, volunteer in the community, exercise, PRAY, relax and take time for stillness.  This definitely isn't always an easy task.   It is an on-going learning process, but it is ALWAYS my goal for myself and YOU.

Bottom line is, I GEEK sharing and teaching.  I truly want and hope to be given an opportunity to inspire and empower you to achieve your fullest potential in life and business!

Thank you for visiting my page. My top priorities as your consultant/coach are to keep you one step ahead of your competitors and to teach you how to create systems for you and your team that will allow you to balance your work and play—Valerie Zapien, M.Ed.

Your Decision

If you're struggling and need to make a change, hopefully, this is enough information to prompt you to contact me for a no charge consultation.  If not, please visit my professional background, services, and client portfolio pages for more details.  You may also visit my social media accounts, if you want social proof!


I am passionate about serving others. I thrive on the immediate gratification of knowing I helped make a positive impact.
Valerie